URC
Debut URC Season Sets New Broadcast Records
Over 34 million fans tuned into the inaugural United Rugby Championship season as the league set a number of major broadcast records in its first campaign.
In its first season, the United Rugby Championship was supported by Free-to-Air (FTA) broadcasters in the UK, Ireland and Italy – BBC Wales, BBC Northern Ireland, Mediaset, RTÉ, S4C and TG4 and by leading Pay TV companies SuperSport (South Africa) and Premier Sports (UK and Ireland).
This mix of broadcast platforms allowed fans to enjoy rising standards of production while the crossover and collaboration across different territories gave the league a truly global feel.
The numbers behind the headlines are truly stellar and set a high benchmark for the URC, its teams, players, broadcasters and partners to aim for ahead of the new 2022/23 season.
Thanks to the consolidated reports from Nielsen Sports, one of the world’s leading agencies in broadcast reporting, the United Rugby Championship can confirm that the audience for the entire 2021/22 season reached a high mark of 34.6million across 7,000-plus hours of coverage.
That figure of 34.6m was an increase of 169% compared to the 2020/21 PRO14 and Rainbow Cup campaigns combined.
- The cumulative average audience per game during the season was 230k which represented a 109% increase on 20/21.
- A cumulative audience of almost 3 million people tuned into Round 3 with the figure of 2,892,000 setting a new record for the highest audience for a single round in the league’s history.
- In total, four rounds eclipsed an audience of 2 million, seven rounds drew more than 1.5 million and 6 of the remaining 7 rounds all attracted a minimum viewership of 1 million.
- The average audience per round in the regular season was 1.7 million.
- The cumulative audience from Italy was 1.6 million.
URC Grand Final and Play-Offs
The first-ever United Rugby Championship Grand Final took place in Cape Town, South Africa between the DHL Stormers and Vodacom Bulls and set a new TV milestone for the league.
A total of 1.25 million watched the DHL Stormers win their first URC title and set a new record for the league decider. Although the Grand Final was an all-South African affair 41% of the audience came from outside of the territory with RTÉ’s live coverage in the Republic of Ireland accounting for 15%.
This trend of interest was a hallmark of the entire URC Play-Offs which also set a record for viewership with 3.8 million across seven games. The largest viewership for the Play-Offs came in the DHL Stormers v Ulster Final Four game where the audience hit 754k while the other Semi-Final encounter between Leinster and the Vodacom Bulls drew 472k.
Including the URC Grand Final, the average audience per game in the Play-Offs was 537k
Top 10 most watched regular season games in 2021/22
In the Top 10 most watched games of the regular season, Munster featured five times, the Cell C Sharks were involved in three with Ospreys, Ulster and the DHL Stormers appeared twice.
The most watched game in the regular season was Ospreys’ Round 3 game with Cell C Sharks which was viewed by a combined audience of 581k on BBC Wales, SuperSport and Premier Sports.
- R3 Ospreys v Cell C Sharks 580,026
- R3 Cardiff v Vodacom Bulls 560,886
- R2 Munster v DHL Stormers 538,909
- R6 Cell C Sharks v Scarlets 531,421
- R10 Munster v Ulster 523,707
- R4 Munster v Connacht 521,110
- R1 Munster v Cell C Sharks 484,267
- R5 Ospreys v Munster 480,652
- R4 Ulster v Emirates Lions 468,993
- R4 Dragons v DHL Stormers 445,471
Most Watched Clubs
Helped by their appearance in the URC Grand Final, the DHL Stormers were the most viewed team in the league with their total audience coming in at over 7.2million. The URC champions are followed by the Vodacom Bulls, Munster, Cell C Sharks and Leinster for audiences across the entire season.
The DHL Stormers and Munster were the most watched teams in South Africa and Ireland, respectively with Ospreys leading the interest in Wales, Benetton were No 1 in Italy and Edinburgh topped the pile in Scotland.
Derby matches which are at the heart of the tribal rivalries in the URC also performed well with only one South African fixture breaking the dominance of the all-Irish clashes.
Top 5 Derby Audiences
The most watched derby games of the season all took place in Ireland, with Munster’s R10 clash with Ulster drawing in 523k in a game that was also No 5 in the list of Top 10 most watched in the regular season. Munster also feature in four of the Top 5 derby audiences.
- R10 Munster v Ulster 523,707
- R4 Munster v Connacht 521,110
- R16 Ulster v Munster 428,709
- R15 Munster v Leinster 402,534
- R6 Leinster v Ulster 401,603
Top 5 Games from Ireland
- R2 Munster v DHL Stormers 538,909
- R10 Munster v Ulster 523,707
- R4 Munster v Connacht 521,110
- R1 Munster v Cell C Sharks 484,267
- R4 Ulster v Emirates Lions 468,993
Top 5 Games from South Africa
- R6 Cell C Sharks v Scarlets 531,421
- R17 DHL Stormers v Leinster 417,323
- R7 Emirates Lions v Munster 394,416
- R16 Cell C Sharks v Leinster 361,290
- R17 Vodacom Bulls v Glasgow Warriors 323,386
Top 5 Games from Italy
- R11 Zebre v Munster 439,701
- R1 Zebre v Emirates Lions 295,647
- R1 Benetton v DHL Stormers 213,754
- R10 Benetton v Cell C Sharks 202,283
- R4 Benetton v Ospreys 196,817
Top 5 Games from Scotland
- R3 Edinburgh v DHL Stormers 382,185
- R3 Glasgow Warriors v Emirates Lions 363,674
- R4 Edinburgh v Vodacom Bulls 260,448
- R5 Glasgow Warriors v Leinster 224,494
- R2 Glasgow Warriors v Cell C Sharks 209,027
Top 5 Games from Wales
- R3 Ospreys v Cell C Sharks 580,026
- R3 Cardiff v Vodacom Bulls 560,886
- R5 Ospreys v Munster 480,652
- R4 Dragons v DHL Stormers 445,471
- R3 Scarlets v Munster 330,313
Images & Content from Munster Rugby
The Munster squad are preparing at the HPC ahead of Saturday night’s URC Round 13 clash against Cardiff at Thomond Park.
The game kicks off at 7.35pm with tickets from €20 available here.
In player news, Tadhg Beirne, Jack Crowley, Conor Murray, Calvin Nash and Peter O’Mahony have all returned to the HPC after helping Ireland to the 6 Nations title.
On the injury front, Academy back-row forward Ruadhán Quinn suffered a hand injury against Ospreys on Friday night and will be sidelined for a number of weeks.
Oli Jager and Fineen Wycherley have started their rehab following minor procedures for respective knee injuries.
Alex Nankivell is completing the RTP protocols and his availability will be determined later this week.
Simon Zebo was unavailable for the Ospreys game due to a low-grade hip injury and is due to return to training this week.
Continuing to rehab: Dave Kilcoyne (shoulder), Diarmuid Barron (foot), Roman Salanoa (knee), Jean Kleyn (knee/eye), Paddy Patterson (knee), Liam Coombes (shoulder), Patrick Campbell (shoulder).
There were 15 Munster players in AIL action at the weekend.
In Division 1A, Fionn Gibbons and Chris Moore helped Young Munster beat Dublin University with Gibbons among the tries.
Mark Donnelly lined out for Cork Constitution as they were beaten by Terenure College.
Kieran Ryan, Darragh McSweeney and Daniel Okeke couldn’t prevent Shannon falling to a defeat to City of Armagh.
In Division 1B, Colm Hogan, Jack Oliver, George Hadden, Max Clein, Cian Hurley and Jack Daly helped Garryowen to a win over Queen’s University. Hogan, Clein and Cronin were among the tries with Oliver kicking a conversion.
Scott Buckley and Andrew O’Mahony were in action for UCC as they lost to St Mary’s College.
Tickets
URC Round 13: Saturday, March 30
Munster v Cardiff Rugby, Thomond Park, 7.35pm; Buy tickets here
Women’s 6 Nations Round 3: Saturday, April 13
Ireland v Wales, Virgin Media Park, 4.45pm; Buy tickets here
URC Round 16: Saturday, May 11
Munster v Connacht, Thomond Park, 5.15pm; Buy tickets here
URC Round 18: Saturday, June 1
Munster v Ulster, Thomond Park, 5.15pm; Buy tickets here
Images & Content from Munster Rugby
The Munster squad are continuing preparations ahead of Friday night’s URC Round 12 clash against Ospreys in Swansea (7.35pm).
On the injury front, there is good news for John Hodnett (finger), Jack O’Donoghue (knee) and Simon Zebo (knee) as they all return to training this week.
Oli Jager (knee) and Fineen Wycherley (knee) are both due to see specialists this week for possible surgery.
Alex Nankivell is following the return to play protocols following a head injury in training last week.
On the international front, Craig Casey and Jeremy Loughman have returned to the squad after Ireland’s 6 Nations triumph at the weekend.
Continuing to rehab: Dave Kilcoyne (shoulder), Diarmuid Barron (foot), Roman Salanoa (knee), Jean Kleyn (knee/eye), Paddy Patterson (knee), Liam Coombes (shoulder), Patrick Campbell (shoulder).
Tickets
URC Round 13: Saturday, March 30
Munster v Cardiff Rugby, Thomond Park, 7.35pm; Buy tickets here
Women’s 6 Nations Round 3: Saturday, April 13
Ireland v Wales, Virgin Media Park, 4.45pm; Buy tickets here
URC Round 16: Saturday, May 11
Munster v Connacht, Thomond Park, 5.15pm; Buy tickets here
URC Round 18: Saturday, June 1
Munster v Ulster, Thomond Park, 5.15pm; Buy tickets here
Images & Content from Munster Rugby
Sutherland to join Glasgow Warriors
Glasgow Warriors can confirm that Scotland prop Rory Sutherland will join the club this summer.
The British and Irish Lion joins the Scotstoun-outfit from French side Oyonnax, making the move to Scotstoun on a two-year deal as Franco Smith’s squad continues to take shape.
The confirmation of the loose-head prop’s move to Glasgow also comes on the eve of his involvement in Saturday’s Guinness Six Nations clash with Ireland in Dublin, where he is in contention to win his 30th cap for Scotland, part of the match day squad.
The 31-year-old Sutherland will bring a dynamic ball-carrying presence to the Warriors in addition to a solid platform at the set-piece.
After making his debut for Edinburgh in 2014, the prop went on to make 91 appearances in the capital before a summer switch to Worcester Warriors in 2021.
A short-term stint with Ulster followed after Worcester’s demise in 2022, running out on 12 occasions for the Irish province.
Sutherland’s form for Scotland across the 2020 and 2021 campaigns saw him selected for the 2021 British and Irish Lions tour to South Africa, joining future Glasgow team-mate Zander Fagerson amongst the front-row options.
He became the first Scottish prop to represent the invitational squad since the late Tom Smith when selected for the first Test, playing just under an hour in the 22-17 victory over the Springboks.
Sutherland said: “The past couple of years have been tough since I had to leave Worcester. I’ve been at a few clubs and I haven’t had the consistency I’d have liked in my game. This move to Glasgow, and back to Scotland, offers me the chance to work on getting that back into my rugby.
“Glasgow is a really successful team, so to be offered the chance to come to Scotstoun is attractive for any player. For me, it allows me to come back home, and be closer to my family, which will work wonders for me.
“I’ve gotten close to some of the Glasgow players while in camp with Scotland and they talk highly of Franco and the culture in the club. I’m looking forward to that and getting back to the homeland!”
Head Coach Smith added: “We are pleased to be able to add a prop of Rory’s calibre to our squad ahead of next season.
“His qualities will make him a real asset to our playing group, as we continue to develop our strength in every position.
“We look forward to seeing him in action at Scotstoun over the next couple of seasons and we know that the Warrior Nation will welcome him to our club.”
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